Heliot Emil career e Pierpaolo Flores

I Had a Dream Fashion Brand. And Now I Work There. This is How I Feel

There is no recipe for success, but the story of Pierpaolo Flores working for Heliot Emil may come as an inspiring happy ending (or beginning).
A Fable For Tomorrow, Genesis Of Digital Visual Stories
The power of digital as a form of art is a huge connector between people.Meet Digital Cultural Center in Milan and Istituto Marangoni Firenze prove…
Nicolas Denino, the Artist of Floating Blue
Uruguayan artist deep passion and respect for blue color opens up in a special interview given to fashion publishing project magazine En Plein Air by…
What is the Future of Publishing? Visionary Minds
Magazines are not dead. An exhibition at the Fashion Room bookstore in Florence with outstanding student projects proves it.
Schiaparelli and Blue Make-Up: a Captivating Story
Makeup artist Pat Mc Grath on how she created these striking Haute Couture looks that have already become iconic.
Florence, Perfume Capital Between Charm and Business
Long before the #perfumetok trends, there was Officina Profumo Santa Maria Novella, that has much to tell us about future fragrance managers

Eyes on News

An Art Lover’s Guide to the Best Florence Exhibitions this Autumn
An Art Lover’s Guide to the Best Florence Exhibitions this Autumn
29/09/2023
From the forbidden beauty of Mapplethorpe’s photos to Anish Kapoor, get ready to be…
Exhibitions
Italians Still Do It Better? 6 Must-See Shows at Paris Fashion Week
Italians Still Do It Better? 6 Must-See Shows at Paris Fashion Week
29/09/2023
For Spring Summer 2024, Paris is starring six emerging and well-known Italian names in…
Runway
A Dystopian Techno Rave Under the Rain: That’s a Diesel Show, Baby!
A Dystopian Techno Rave Under the Rain: That’s a Diesel Show, Baby!
22/09/2023
The hottest ticket for the wettest runway of the MFW SS 2024. Considerations about…
Runway
“You Smell Amazing. What is It?” – “A Tomato Fragrance”
“You Smell Amazing. What is It?” – “A Tomato Fragrance”
22/09/2023
Discover the latest fragrance trend: 3D perfumes with fresh ingredients from vegetable…
Beauty
Are GenZers into Artistic Fragrances?
Are GenZers into Artistic Fragrances?
22/09/2023
From immersive multisensory experiences to engaging Tiktok content, here is why the…
Beauty
The Ultimate Guide to Milano Fashion Week SS24
The Ultimate Guide to Milano Fashion Week SS24
15/09/2023
No invitation for MFW SS 2024? Don’t worry. All you need to keep up with the latest…
Runway
So, What Does it Mean to be the Best Art Student of the Year?
So, What Does it Mean to be the Best Art Student of the Year?
15/09/2023
“Learning can also be about trying and failing many times”. Inspirations, secrets and…
Digital art
5 Things from the Tom Ford era we wish to see with Sabato De Sarno’s debut at Gucci
5 Things from the Tom Ford era we wish to see with Sabato De Sarno’s debut at Gucci
15/09/2023
What will Gucci look like under Sabato De Sarno? Here are our predictions.
Fashion design
5 Things to Discover at Pitti Fragranze 2023
5 Things to Discover at Pitti Fragranze 2023
15/09/2023
The 21st Artistic and Niche Perfumery Fair kicks off at the Stazione Leopolda in…
Beauty Digital art
5 Rock ’n’ Roll Brands to Discover at Pitti Fragranze
5 Rock ’n’ Roll Brands to Discover at Pitti Fragranze
15/09/2023
The Pitti Fragranze 2023 event in Florence is just about to open. Here are 5 fragrance…
Beauty
Key Tips from a Student for a Fabulous Back to (Fashion) School
Key Tips from a Student for a Fabulous Back to (Fashion) School
18/09/2023
Unexpected and inspiring mantras to kick off the real beginning of the year. With a bonus…
Fashion styling
Perfumery fair as a neophyte: art talks at Pitti Fragranze 
Perfumery fair as a neophyte: art talks at Pitti Fragranze 
18/09/2023
Going to Pitti Fragranze is not just an event dedicated to the perfumery lovers:…
Beauty
The Comeback of the Year: 5 Reasons Why We love Phoebe Philo
The Comeback of the Year: 5 Reasons Why We love Phoebe Philo
15/09/2023
Her Highness, the Queen of Minimalism, Phoebe Philo is making a comeback this September….
Fashion design
Entertainment in Fashion: Pleasure or Dictatorship?
Entertainment in Fashion: Pleasure or Dictatorship?
15/09/2023
Curating
Slept-in Smoky Eye, the Grungy Look that We Need Now
Slept-in Smoky Eye, the Grungy Look that We Need Now
25/08/2023
The latest TikTok beauty obsession? It’s called ‘lazy makeup’, and it mimics the…
Beauty
En Plein Air, when Styling Merges into Nature
En Plein Air, when Styling Merges into Nature
01/09/2023
The latest Fashion Publishing projects include a unique edition named En Plein Air, the…
Publications
WP Archive & Gianfranco Ferrè: a treasure to be discovered
WP Archive & Gianfranco Ferrè: a treasure to be discovered
02/09/2023
For the next industry project, Art Management and Curating Art & Fashion students had…
Accessories Fashion design
If Psychology Dresses the Body, Fashion is the Cure
If Psychology Dresses the Body, Fashion is the Cure
25/08/2023
Discover Balance, a biannual independent magazine of arts, fashion and psychology edited…
Publications
Six Fashion Journalism Summer Books from an Aspiring Writer
Six Fashion Journalism Summer Books from an Aspiring Writer
18/08/2023
Ever feeling bored when sunbathing on the beach? If you’re interested in fashion…
Publications
How to Launch a Magazine and Find Many Answers about Identity
How to Launch a Magazine and Find Many Answers about Identity
18/08/2023
Enjoy Nomada, the publishing project curated by a Fashion Styling student. A safe space…
Publications
The Summer Playlist for the Young, Reckless and Free
The Summer Playlist for the Young, Reckless and Free
09/08/2023
From post-punk to Coldplay, here are the best songs for enjoying a cocktail at sunset…
Lifestyle
Nicolas Denino, the Artist of Floating Blue
Nicolas Denino, the Artist of Floating Blue
09/08/2023
Uruguayan artist deep passion and respect for blue color opens up in a special interview…
Publications
Microcosmo Palazzo Strozzi, a Magazine that Triggers Creativity
Microcosmo Palazzo Strozzi, a Magazine that Triggers Creativity
27/07/2023
How a plurality of perspectives on the latest Palazzo Strozzi exhibitions became a way to…
Exhibitions Publications
Wake up! It’s Latte Makeup time
Wake up! It’s Latte Makeup time
27/07/2023
Get ready for the Summer beauty breakfast with milky nails and hot chocolate lips, the…
Beauty
Cool Things to do in Florence This Summer
Cool Things to do in Florence This Summer
27/07/2023
A cocktail by the pool, a fashion exhibition or a concert by an emerging band: here’s…
Exhibitions Lifestyle
Why I Applied for the Arts Curating Course
Why I Applied for the Arts Curating Course
21/07/2023
Passionate about art criticism and fashion, but also cinema, photography and journalism?…
Curating Digital art
Yan Pei-Ming Exhibition at Palazzo Strozzi is a Summer Blast
Yan Pei-Ming Exhibition at Palazzo Strozzi is a Summer Blast
21/07/2023
From July 7 to September 3, the Chinese artist shows us how to embrace reality on a…
Exhibitions
Everything You Need To Know About the Next Pitti Fragranze
Everything You Need To Know About the Next Pitti Fragranze
19/07/2023
Join us at the Stazione Leopolda in Florence from September 15 to 17 for an exciting…
Beauty
The Graduation Ceremony told by an Insider
The Graduation Ceremony told by an Insider
14/07/2023
An emotional diary of the Istituto Marangoni Firenze graduation ceremony at the…
Exhibitions
What is the Future of Publishing? Visionary Minds
What is the Future of Publishing? Visionary Minds
14/07/2023
Magazines are not dead. An exhibition at the Fashion Room bookstore in Florence with…
Exhibitions
Schiaparelli and Blue Make-Up: a Captivating Story
Schiaparelli and Blue Make-Up: a Captivating Story
14/07/2023
Makeup artist Pat Mc Grath on how she created these striking Haute Couture looks that…
Beauty
A Fable For Tomorrow, Genesis Of Digital Visual Stories
A Fable For Tomorrow, Genesis Of Digital Visual Stories
07/07/2023
The power of digital as a form of art is a huge connector between people.Meet Digital…
Digital art Exhibitions
Florence, Perfume Capital Between Charm and Business
Florence, Perfume Capital Between Charm and Business
07/07/2023
Long before the #perfumetok trends, there was Officina Profumo Santa Maria Novella, that…
Beauty
Who Wants to Discover the Secret Garden of Versailles?
Who Wants to Discover the Secret Garden of Versailles?
07/07/2023
The Jardin du Parfumeur, a garden where plants used for perfumery are grown, has opened…
Beauty
I Met an Art World Superstar 
I Met an Art World Superstar 
30/06/2023
Very few people can brag about having met an art celebrity. After the talk with Lia…
Curating Lifestyle
Discovering the Alchemy between Gianfranco Ferré and Gian Paolo Barbieri 
Discovering the Alchemy between Gianfranco Ferré and Gian Paolo Barbieri 
30/06/2023
Together they created unforgettable images framing the most famous models from the 1980s…
Fashion design Photo & video
The Best Soft Skills in Fashion? Believing in Emotions
The Best Soft Skills in Fashion? Believing in Emotions
30/06/2023
“Don’t be afraid to let your light show. Just embrace it and let it shine”. Valeria…
Lifestyle
What Does a Fashion Brand Look for in a Creative Director?
What Does a Fashion Brand Look for in a Creative Director?
23/06/2023
Talent, charisma, vision. And much more. A talk with Ferragamo’s former shoe and…
Accessories Fashion design
The World’s Most Imperial Perfume Bottle
The World’s Most Imperial Perfume Bottle
23/06/2023
It is Guerlain’s famous Bee Bottle, offered as a wedding gift to Empress Eugénie,…
Beauty
My Dystopian Journey at the ERL Fashion Show
My Dystopian Journey at the ERL Fashion Show
23/06/2023
Diary of a stunned student who entered the space-age during ERL’s Spring/Summer 2024…
Fashion design Runway
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