6 Brat and Demure-Coded Perfumes from Pitti Fragranze

Whether you’re eager to embrace the demure autumn or extremely nostalgic from your brat summer, here is a selection of fragrances that will beautifully complement your chosen style and mood

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6 Brat and Demure-Coded Perfumes from Pitti Fragranze
6 Brat and Demure-Coded Perfumes from Pitti Fragranze
13/09/2024
Whether you’re eager to embrace the demure autumn or extremely nostalgic from your brat...
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Do Gemstones Hold the Key to Perfumery’s Mystical Powers?
Do Gemstones Hold the Key to Perfumery’s Mystical Powers?
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Explore the transformative allure of semi-precious stones in niche fragrances. We met...
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Why Are We All Obsessed with the Mermaid Make-up Trend?
Why Are We All Obsessed with the Mermaid Make-up Trend?
02/08/2024
From Taylor Swift’s trendsetting look to beauty brands like Chanel, this underwater...
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10 Cool Brands You Can’t Miss at Pitti Fragranze 2024
10 Cool Brands You Can’t Miss at Pitti Fragranze 2024
12/07/2024
Expect everything from the fragrances of silence to scents Inspired by carpenters and...
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The Story Behind LVERS: Pharrell’s Debut Fragrance
The Story Behind LVERS: Pharrell’s Debut Fragrance
28/06/2024
All the background on the first perfume released by Pharrell Williams, whose idea came...
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Can a Perfume Be Copyrighted?
Can a Perfume Be Copyrighted?
21/06/2024
Is a fragrance a work of art or just a reproducible chemical formula? It’s not possible...
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The Most Iconic Lipsticks of all Time 
The Most Iconic Lipsticks of all Time 
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A symbol of glamour on Marilyn, of feminism on the Suffragettes, of provocation on David...
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Debunking Cellulite: The Beauty Industry’s Biggest Myth
Debunking Cellulite: The Beauty Industry’s Biggest Myth
31/05/2024
Uncover how the cosmetic industry invented the cellulite myth to sell products and...
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9 Fearless Female Perfumers Changing the Game
9 Fearless Female Perfumers Changing the Game
24/05/2024
They use notes of liquor and Nutella, are inspired by art and literature, and know how to...
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Will AI Drive the Beauty Business?
Will AI Drive the Beauty Business?
17/05/2024
The current trend of smart cosmetics is exciting the beauty world, providing more...
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12 Iconic Perfume Bottles that Truly made History 
12 Iconic Perfume Bottles that Truly made History 
21/03/2024
Forget Wikipedia. Take a peek behind the scenes of iconic perfumes from the legendary...
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The Most Incredible Perfume Trends You’ll Hear About 
The Most Incredible Perfume Trends You’ll Hear About 
21/03/2024
Venturing into the Milanese salon Esxence to discover the fragrances of tomorrow: the...
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The Power of Perfume Branding: Building Identity through Smell
The Power of Perfume Branding: Building Identity through Smell
21/03/2024
Building an olfactory signature means creating a fragrance that reflects a brand identity...
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Pharrell Williams: “My Genderless Beauty for Humans”
Pharrell Williams: “My Genderless Beauty for Humans”
16/02/2024
The musician and producer, creative director of Louis Vuitton Menswear, also took care of...
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Marina Abramović Longevity Method is her Latest Provocation about Skincare
Marina Abramović Longevity Method is her Latest Provocation about Skincare
09/02/2024
The Serbian artist launches a beauty line with Austrian doctor Nonna Brenner, infused...
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Get the Inside Scoop: Kendall Jenner’s Beauty Tips and Favourite Artist 
Get the Inside Scoop: Kendall Jenner’s Beauty Tips and Favourite Artist 
19/01/2024
The world’s best-paid supermodel is actually a clean-cut girl, but she does make a few...
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The Favourite Perfumer of Celebrities, Now a Celebrity Himself
The Favourite Perfumer of Celebrities, Now a Celebrity Himself
22/12/2023
Discover Jerôme Epinette, the extraordinary alchemist who created fragrances for Harry...
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Would you Wear Old Fragrances used by Noblewomen in the 16th Century?
Would you Wear Old Fragrances used by Noblewomen in the 16th Century?
01/12/2023
Three French perfumers attempted to recreate Acqua Arabesca, an it-perfume from...
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Was Caterina De’ Medici the First Influencer in History?
Was Caterina De’ Medici the First Influencer in History?
24/11/2023
An eccentric queen of perfumes, fashion and cuisine but also a women’s empowerment...
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Everything You Didn’t Know about Niche Perfumery Told by an Insider
Everything You Didn’t Know about Niche Perfumery Told by an Insider
10/11/2023
The world of perfumery is mysterious and seductive, but what is niche perfumery really...
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“You Smell Amazing. What is It?” – “A Tomato Fragrance”
“You Smell Amazing. What is It?” – “A Tomato Fragrance”
22/09/2023
Discover the latest fragrance trend: 3D perfumes with fresh ingredients from vegetable...
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The Fascinating Reason Why Arabic Perfumes are so Special
The Fascinating Reason Why Arabic Perfumes are so Special
20/10/2023
A major exhibition at the Institut du Monde Arabe in Paris tells a lot about the...
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Best TikTok Autumn 2023 Make-Up Trends you Can Actually DIY
Best TikTok Autumn 2023 Make-Up Trends you Can Actually DIY
13/10/2023
From Pumpkin Spice to Washed-denim, here’s a list of 5 unmissable TikTok trends taking...
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Perfumery fair as a neophyte: art talks at Pitti Fragranze 
Perfumery fair as a neophyte: art talks at Pitti Fragranze 
18/09/2023
Going to Pitti Fragranze is not just an event dedicated to the perfumery lovers:...
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Slept-in Smoky Eye, the Grungy Look that We Need Now
Slept-in Smoky Eye, the Grungy Look that We Need Now
25/08/2023
The latest TikTok beauty obsession? It’s called ‘lazy makeup’, and it mimics the...
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5 Things to Discover at Pitti Fragranze 2023
5 Things to Discover at Pitti Fragranze 2023
15/09/2023
The 21st Artistic and Niche Perfumery Fair kicks off at the Stazione Leopolda in...
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5 Rock ’n’ Roll Brands to Discover at Pitti Fragranze
5 Rock ’n’ Roll Brands to Discover at Pitti Fragranze
15/09/2023
The Pitti Fragranze 2023 event in Florence is just about to open. Here are 5 fragrance...
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Wake up! It’s Latte Makeup time
Wake up! It’s Latte Makeup time
27/07/2023
Get ready for the Summer beauty breakfast with milky nails and hot chocolate lips, the...
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Everything You Need To Know About the Next Pitti Fragranze
Everything You Need To Know About the Next Pitti Fragranze
19/07/2023
Join us at the Stazione Leopolda in Florence from September 15 to 17 for an exciting...
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Schiaparelli and Blue Make-Up: a Captivating Story
Schiaparelli and Blue Make-Up: a Captivating Story
14/07/2023
Makeup artist Pat Mc Grath on how she created these striking Haute Couture looks that...
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Florence, Perfume Capital Between Charm and Business
Florence, Perfume Capital Between Charm and Business
07/07/2023
Long before the #perfumetok trends, there was Officina Profumo Santa Maria Novella, that...
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Who Wants to Discover the Secret Garden of Versailles?
Who Wants to Discover the Secret Garden of Versailles?
07/07/2023
The Jardin du Parfumeur, a garden where plants used for perfumery are grown, has opened...
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The World’s Most Imperial Perfume Bottle
The World’s Most Imperial Perfume Bottle
23/06/2023
It is Guerlain’s famous Bee Bottle, offered as a wedding gift to Empress Eugénie,...
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The Business of Smell
The Business of Smell
09/06/2023
Multisensory innovation. The fascinating olfactory art is an increasingly rich area of...
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Can you Imagine the Scent of the Court of Versailles? 
Can you Imagine the Scent of the Court of Versailles? 
02/06/2023
The film Jeanne Du Barry, which premiered at the Cannes Film Festival, uses candles to...
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Our New Beauty Crush? A Perfume That Smells Like Rain
Our New Beauty Crush? A Perfume That Smells Like Rain
26/05/2023
It is one of the most fascinating smells in our collective memory. And soon, there will...
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What if a Michelin-starred chef created a scented shower gel?
What if a Michelin-starred chef created a scented shower gel?
19/05/2023
Welcome to a sensory revolution! A menu with curry, lemongrass, figs and sesame cream...
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Make me up like in the Metaverse
Make me up like in the Metaverse
12/05/2023
A rapidly growing beauty trend inspired by Cyberpunk and Euphoria is filling our world...
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