By Giulia Piceni. Cover photo by Naufal Farras for I’M Firenze Digest. Styling by Naufal Farras and Giulia Piceni.
The captivating world of vampiric style continues to inspire designers and influence alternative fashion trends. The long-awaited release of the trailer for the new version of Nosferatu by Robert Eggers, the launch of the second season of the series inspired by the 1994 movie Interview With the Vampire, and Kristen Stewart starring in an 80s hedonistic vampire film titled Flesh of the Gods indicate that this mystical figure, often associated with Halloween, is going to be at the centre of art discussions.
Halloween Look inspo: how Vampiric Style is rising in Modern Fashion
The vampire character is arguably one of the most fashionably versatile ever to exist. They primarily come to life on screen, and these half-dead creatures really know how to dress and adapt to the historical era in which they live.
Discover how this timeless, blood-sucking icon continues to influence creators and shape alternative fashion styles, perfect for Halloween or any daring occasion. If you want to delve deeper into the filmographic evolution of vampiric style, check out this fun video that explores different vampire films, adding new ones to your watchlist.
Must-See Fashion Shows for Vampiric Inspiration
The mystique of the vampire has long captivated designers, inspiring countless collections even when not overtly referenced. For those seeking to embody vampiric style, here are some must-see fashion shows that provide a wealth of creative ideas. Keep in mind that the versatility of this iconic character gives you the freedom to experiment and embrace whatever feels right for your own look.
1. Vampiric Looks Meet Medieval Elegance: Alexander McQueen FW 1998
The Alexander McQueen FW 1998 show, often referred to as the Joan show by fashion enthusiasts, centred on the theme of martyrs, including references to the Romanov family. The show was imbued with elements of the Middle Ages, fire and mystical Catholicism, creating a stark contrast with the traditional vampire archetype. Although McQueen never explicitly mentioned vampires, the use of red contact lenses, pale skin, and fierce attitude of the models, along with the metallic clashing of armour as they walked the runway, made the connection hard to ignore. Ultimately, Lee was designing for women who exuded strength, intimidation, and an untouchable aura, qualities often associated with vampires.
2. Gothic Glamour: Rodarte FW 2020 for the Modern Vampire
Not all vampires are drawn to the shadows; some revel in the glimmer of high-society glamour. Rodarte’s Bride of Dracula collection for FW 2020 captured this elegant duality by blending gothic allure with a sophisticated, girly touch. The collection featured stunning black chiffons, embroidered spiderwebs, and flowing capes that exuded an air of ethereal grace as if they were designed for a vampire who would rather sip champagne than lurk in the dark. Complemented by softcore goth makeup – just enough to highlight the overall aesthetic – the look is perfect for those too busy perfecting their beauty routine by day to leave behind the sparkle at night.
3. Exaggerated Silhouettes Inspired by Nosferatu: Viktor & Rolf Spring 2022 Couture
Remember that iconic scene where Count Orlok’s door creaks open, revealing the terrifying figure of Nosferatu? That menacing, hunched silhouette inspired Viktor & Rolf’s exploration of exaggerated shapes on the runway. Their collection featured dramatic, curved shoulders, long animalistic claws, and makeup that evoked a century of sleepless nights. The garments ranged from classic dark hues and strict collars to vibrant, flowery tones, capturing the blend of glamour and horror that defined Old Hollywood vampires. The creative duo emphasised that the vampire character was central to their vision, symbolising rebirth and regeneration – a poignant message for their first fashion show after the pandemic.
4. It’s all about black silks and leather: Gucci FW 2002’s dark allure
Did you know that vampires could be goth groupies too? Take, for example, one of the most iconic shows from Tom Ford’s era at Gucci, often dubbed the Witch Collection. While it’s commonly associated with witchy vibes, I believe this collection blurs the line between witches and vampires, maintaining that dark, enigmatic allure. Think silk button-ups left partially unbuttoned to reveal a cross pendant, pitch-black lamb furs transformed into ’70s-inspired capes for protection from the sun’s rays, and leather everywhere. It’s as if this archetypal vampire just rode for miles on an old Harley Davidson, ready to feed on the blood of fans backstage at a rock concert.
5. Halloween Look is a cowboy vampiric queens from Mugler SS 1992 RTW
This collection could be remembered in fashion history as the iconic Les Cowboys show, featuring the legendary motorcycle bustier. However, there’s so much more femme fatale inspiration here, perfect for your next vampiric look. Take, for example, Jasmine Gahuri’s Morticia-like ensemble, highlighted by a thin black choker, or the two opening looks with waist-cinched blazers fastened with ornate metallic buckles, trailing with ankle-length trains. Even the motorcycle bolos, channelling a dark, on-the-road fantasy reminiscent of a 70s coast-to-coast journey, have sharp edges resembling weapons around the neck. Dangerous and seductive, Mugler’s women are vampiric to the core.
